Did you know 30% of women prefer masturbation over sex*?
Yep, you read that right. And while it may come as a shock to some, it won’t to a good chunk of women reading this.
According to a 2018 study printed by the Journal of Sexual Medicine, women are more quickly and easily able to climax when left to their own devices (pun intended).
And one of the most popular places to engage in such self-loving activity?
The shower.
But what is it that makes this location so desirable? And how can women really get the most out of what may otherwise be a routine activity?
We dive deep, looking at key insights regarding women and masturbation, as well as identifying a hot new device making waves in the world of self-love.
Read more: How self-love can alleviate period pain
Admitting it is the first step
For those of you squirming at the thought of admitting you masturbate, you’re not alone.
In fact, studies reported by Sexual Alpha show that while approximately 81% of all women have engaged (or regularly engage) in masturbation, 22% also admit to lying about it.
Why?
Despite recent increased tolerance, years of stigmatisation surrounding women and sex means many women still feel uncomfortable, ashamed and even fearful of admitting they masturbate, says Sexual Alpha.
Not only is this a prime example of gender gaps and biases, but it’s a mindset that can actually be damaging — and may result in physical and mental setbacks.
Masturbation — more than just a little ‘me’ time
While undoubtedly an exciting way to while away your time, there are more benefits to masturbating than just the satisfaction of an orgasm.
Studies have shown masturbation can be an effective (and enjoyable!) way of releasing stress and sexual tension and, according to a 2020 study conducted by Womanizer and Lunette, can even help to reduce the pain experienced by periods.
With 93% of participants stating their period pain decreased at least somewhat by engaging in masturbation, results from this study of almost 500 women showed that regular masturbation helps alleviate more than just painful cramps.
In fact, symptoms such as diarrhoea, lower back pain, breast pain and bloating were reduced, too.
How impressive is that?
With so many physical benefits resulting from a bit of self-love, masturbation should be something all women are not only encouraged to partake in but are proud to admit to.
Why showers are such a hot spot for solo play
While owning up to masturbating may be something some women struggle with, for those happy to divulge their saucy secrets, statistics have revealed that the shower is one of the most preferred locations for a little one-on-one play.
An in-depth study conducted in April 2023 of over 14,500 participants showed a whopping 61% of women in the UK have masturbated in the bath or shower, with 39% masturbating in the shower at least once a month.
But what makes the shower so special?
Basically — it’s the most private place there is.
Think about it:
The bathroom door is locked
The water is running, masking any sensual sounds
The heat and steam help your body relax, making it easier to orgasm
There’s no cleanup required (woo!)
Yep, according to Women’s Health and Dr Tara Suwinyattichaiporn from California State University, it’s these four elements that play a major role in the preference for a little stimulating shower action.
And we’d have to agree.
Here’s a steamy secret
While being in the shower itself can help you along your way to an orgasmic experience, it’s the showerhead — and the setting it’s on — that will really determine how effective, and pleasurable, your time is.
And, though the average showerhead is able to be adjusted to different settings and pressures, Womanizer, a brand known for being movers and shakers within the sex industry, identified a gap in the market: a showerhead designed specifically for helping women get off.
Given the large proportion of females engaging in shower solo play each month, the fact that a product didn’t exist to support this specific activity provided the perfect landscape for Womanizer to enter and make waves.
And that’s exactly what it did.
Partnering with hansgrohe, a premium bathroom product manufacturer, a revolutionary product has launched: the Womanizer Wave.
Say hello to wet and wild shower times
Specifications
Dual use (shower and stimulation)
3 pleasure-focused water jets
Discrete design
Available in chrome, black and white
Created from a place of love and a realisation of necessity, Womanizer and hansgrohe spent three years, conducting countless studies and sampling 100 models, to ensure their groundbreaking product hits all the right spots.
And it does.
Fitted with three jet types, ideal for stimulation and efficient showering, users can switch between settings with just one button to enjoy:
PleasureJet, which is constant and rhythmic in nature
PleasureWhirl, which is stimulating and spontaneous in its movements
PowderRain, which is gentle and calming — and great for an actual shower
And the Womanizer Wave is available right now at Lovehoney.
The results of such an intentional design?
Bliss.
Responses from Womanizer’s User Reach Team reported that the Womanizer Wave’s stimulation is 94% more stimulating and 88% more arousing compared to a normal showerhead.
What’s more, while you may want to take your sweet time in the shower, you needn’t worry about water wastage while you're at it. The Womanizer Wave features EcoSmart technology that allows for a 60% reduction in water consumption.
So, by using the Womanizer Wave, not only are you being kind to yourself, you’re being kind to the environment.
Oh, and the design is so sleek and discrete no one will realise its dual functionality — unless you want them to ;)
How Lovehoney has joined the party
Recognised as a brand truly dedicated to empowering women to explore and enjoy their bodies, it's no surprise to see Lovehoney stock such an innovative product.
Available on its site from 1 June, the Womanizer Wave is just one of Womanizer's industry-leading products available at Lovehoney.
Ever eager to assist men and women alike with 'getting off', Lovehoney recognises the gap in the market that the Womanizer Wave fills and is doing its bit to ensure vulva owners can make the most of their 'alone time' in the shower.
Love to see it.
Welcome to the era of the Womanizer Wave
With myriad reasons to begin — or continue — with a regular masturbation routine, it’s really just a question of when you plan on investing in a Womanizer Wave.
After all, you already know how good a little one-on-one fun feels, so why wouldn’t you want to try a little steamy sexy time in the shower, too?
For less than £100 at Lovehoney, you can turn the heat up a notch during your next shower (so to speak) and, based on Womanizer’s own studies, it’s likely you’ll get off on the results.
Get wet and wild with a Womanizer Wave now
*According to Sexual Alpha
The pricing information presented above is accurate as of 01/06/2023. We are not responsible for any changes to it. This article is paid for by Lovehoney. When you make a purchase, we may earn a commission.
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